Esthetic
A niche women underwear retailer with intuitive design, three-step checkout and worldwide shipping features.
About the project
Esthetic is an online niche retailer with a worldwide shipping, multi-warehouse support, AI-powered content personalization, loyalty program, gift vouchers, special offers and certificates, as well as easy-to-pay checkout system in just three clicks.
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Duration
Ongoing
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Country
Denmark
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Type of project
Online Clothing Marketplace
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Industry
E-commerce
Business Goals
Our client came with a need to create a unique web and mobile retail platform from scratch. We needed to develop auto-scaled and highly secured infrastructure on Amazon Web Services, to implement a handy functionalities for all enterprise events such as loyalty programs, gift vouchers, return management, etc as well as integrate seamless Magento 2 payment 3-step checkout solution with in-depth fraud detection with custom rules, the features that allow customers to earn and redeem loyalty points, and AI-powered content personalization with multi-warehouse support to make the worldwide shipping seamless.
Key Challenges
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Magento 2 payment 3-step checkout solution integration
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AI-powered personalized algorithm development
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Multi-warehouse support
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Loyalty program and return online management implementation
Technical challenges
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1
Development of a Magento module allowing to style CMS pages
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2
Auto-scaled and highly secured infrastructure on Amazon Web Services development
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3
Integration of a seamless Magento 2 payment 3-step checkout solution with in-depth fraud detection with custom rules
Solution
To create and customize landing pages even faster, we developed a Magento module allowing to style CMS pages easier and quicker.
To make the content the customer sees more personalized, we’ve decided to add special algorithms that would show the goods according to the user’s previous search.
To give our client a possibility to make easy and quick changes to the catalog, we’ve developed a Magento module allowing to style CMS pages easier and quicker with pre-defined templates and customization flexibility.
We created a quality infrastructure with failover and backup policies, so that the store could run fast and secure without the need of additional support.
In order to bring more customers to the platform and to boost bounce rate, our client wanted to develop an easy-to-use loyalty program with gift vouchers, special offers and certificates that may be used on the check-out.
To maximize the successful transactions on the website, we stepped in to analyze and change the payment methods, thus integrating a seamless Magento 2 payment 3-step checkout solution with in-depth fraud detection.
To make shipping quicker and easier for both customers and retailer, we’ve created a multi-warehouse support that automatically defines the product availability and its location
Key features
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AI-powered content personalization
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Easy-to-pay checkout system
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Loyalty program & special offers
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Multi-warehouse support
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Worldwide shipping
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CRM for seamless admin usage
The team behind the project
Tech Stack
Magento 2.0 opens a variety of opportunities to create a scalable, responsive, customizable and secure solution. To create and customize landing pages even faster, we developed a Magento module allowing to style CMS pages easier and quicker. With pre-defined templates and customization flexibility, the client can now set up a fancy CMS page in minutes.
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Magento 2.0
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AWS
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MySQL
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HTML 5
Testimonials
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