Anastasiia Krynytska

Bio

Anastasiia Krynytska is the LeadGen Team Lead at Softermii, where she oversees the company’s lead generation strategies and outbound sales efforts. With a focus on identifying and engaging potential clients across key industries such as Fintech, Healthcare, Real Estate, and Logistics, she plays a critical role in driving the company’s growth and pipeline development.

In her leadership role, Anastasiia manages a team of lead generation specialists, providing guidance on sourcing strategies, personalized outreach, and market intelligence. She works closely with the Sales and Marketing departments to align lead generation activities with broader business goals, ensuring a steady flow of high-quality opportunities. Her expertise lies in multi-channel prospecting, CRM management, and optimizing conversion rates through data-driven insights.

Beyond team management, Anastasiia is dedicated to refining Softermii’s outreach processes by integrating AI-powered tools and automation to increase efficiency without sacrificing the personal touch required for high-value B2B engagement. She is recognized for her ability to build scalable lead generation frameworks that adapt to changing market dynamics and support the company’s expansion into new territories. Her commitment to professional development and proactive problem-solving ensures that her team consistently meets targets and contributes to the long-term success of Softermii’s global sales initiatives.